Recongnized as top speakers, Ron and Ed love to deliver their content. Send us an email for further inquiry. info@thresholdnow.com.
Our Sessions

The Best Learning Tool Ever Developed: After Action Review
Knowledge transfer is a “social” process between individuals and is especially important in knowledge organizations where so much of the intellectual capital (IC) is “sticky” tacit knowledge. One of the most effective ways to capture knowledge is by utilizing an After Action Review.

Strategy and Positioning for your Firm
A strategy is a theory that must be tested in the marketplace. A compelling positioning strategy lives at the intersection of two crosshairs: Be something for someone.

Top Ten Pricing Lessons
What was the main motivation to move away from hourly billing and maintaining timesheets. What we did instead, and what were the consequences. Where the profession is today with respect to alternative pricing methods will also be discussed.

Time’s Up! From Transactional to Relational: The Subscription Business Model
The advantages to a subscription model are: Predictable revenue; creating annuities with a lifetime value that far exceeds whatever you paid to acquire them; not pricing services, but rather a series of customer transformations; and easier to predict demand and plan capacity.

Professional Perspectives: A Town Hall
Step into an open forum where you get to ask the questions and spark discussions on ideas that matter most to you. Whether it’s about business model innovation, strategy and positioning, pricing strategies, the future of accounting, navigating client relationships, or what it means to be a professional, no topic is off-limits.

Innovation Beyond Technology
Technology is important, but it is only a small part of innovation. For innovation to be more fully complete we must look at other areas including the internal processes of the organization and most importantly the very language we use.

Superabundance: Why time-prices will change your view of the world
We live in a world of not just abundance, but superabundance! Accepting this idea challenges us because it insists that we rethink long-held previous beliefs.

From Burnout to Betrayal: How Transactional Business Models Cause Moral Injury
Inspired by Dr. Wendy Dean’s groundbreaking work, we delve into how a conflict between personal ethics and the demands of modern business can result in moral injury, often mischaracterized as burnout.

Transactions to Transformations: Redefining Business in the Age of Aspiration
Explores the emerging Transformation Economy and how it’s redefining industries by aligning with customers' aspirations for health & well-being, purpose & meaning, wisdom & understanding, and wealth & prosperity.

From Hourly Hassles to Pricing Power: Lessons Learned from Ditching Hourly Billing
Explore the motivations behind this change, the steps we took to implement alternative pricing, and the consequences—both positive and challenging.